The Dating Space Is Noisy and Crowded


Ever googled “dating app” or “online dating” only to find yourself intimidated, discouraged and confused by, like, the second results page? Us too. We got tired of the seemingly endless results when all we wanted was a way to simplify the dating experience.

The reality is, the dating space is noisy and crowded. There are over 2,100 dating communities in the US alone, and an estimated 4,500 worldwide, ranging from marriage-focused to instant gratification to pen pals, and serving niche communities that cover everything from beard lovers to Bernie lovers to Disney lovers (seriously, it’s called Mouse Mingle). So, like we said, it can get pretty overwhelming out there, especially when so many possibilities start to feel like just the opposite. Psychologist Barry Schwartz coined a term for this phenomenon, calling it “the paradox of choice,” and showing how more options can actually lead to less success and satisfaction.

We needed help sifting through all these dating sites and apps, as well as a friendly push in the direction of the most reputable providers. That’s why we built DatePerfect. We’re a white hat consumer service (read more about that here), and we’re here to give you an unbiased look at all of your dating options. Yes, online dating can be migraine-inducing, but DatePerfect is your trusted partner in the dating space.

If you’re feeling frustrated with the noise and overwhelm of the online dating game, we totally get it. And we’re here to help. Whether you’re looking for the geeks who like fitness or the shy bunch who are into the country western vibe, we’ve got your back. Check us out on your device and see for yourself how DatePerfect can help you find exactly what you’re looking for, whatever it may be.


Check out these resources for more info:

The Paradox of Choice: Why Having Too Many Options Is Ruining Dating by Erica Gordon via Mogul

For Online Dating Sites, A Bumpy Road to Love by Alina Tugend via New York Times Business Day

The paradox of choice by Barry Schwartz via TED 


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Jonathan Delong
Jonathan DeLong is hooked on tech, and has been working with startups and entrepreneurs for the last decade. With experience building global cross-functional teams for enterprise and infrastructure providers, to seeing garage-based startups from their ‘fast-pitches’ thru launch, he truly believes anything is possible. Often giving his time freely to both emerging entrepreneurs and philanthropy, Jonathan’s heart is as big as they come. When not deep in strategy and API based business models, you will find him swimming, on a road bike, or simply traveling globally. A San Francisco native and a graduate of the University of California in Santa Barbara, Jonathan currently lives on a sailboat in Oakland, California. Learn more on Jonathan's founder's blog:


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